1. Wednesday 23rd March 2016

    New Creative moves at Copyrights

    Copyrights is delighted to announce the promotion of Demi Patel to the newly created role of Director of Creative Services. Demi returns to Copyrights three days a week and will oversee all creative and product development for The Copyrights Group including new asset management and style guide development. 

     

     

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  2. Tuesday 2nd February 2016

    McDonalds launch their Valentines Happy Meal promotion in the USA and Canada next week!

    McDonald's launch their Valentines Happy Meal promotion in the USA and Canada next week! The promotion which runs from the 2-13th February will feature over 4 million Paddington Happy Meal sized books, with a set of Paddington valentines cards shrink wrapped with the book.

    The McPlay app (available now) offers downloadable colouring sheets featuring Paddington and the opportunity for children to make their own Paddington Valentine e-cards. The book promotion with Harper Collins will feature illustrations by R. W. Alley, the artwork used for the Paddington publishing programme. Nearly 18 million Happy Meal-sized books will be distributed (over 4 million copies of each title) across 15,500 locations.

    The other three titles included in the promotion are Pete the Cat, Clark the Shark, Mouse! (from the 'If You Give a Mouse a Cookie' series). This promotion is also being supported by TV advertising across Cartoon Network, Nickelodeon and Disney.

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