Sunday 14th February 2016

New Product Launches for Paddington in 2016

New international product launches and refreshed ranges for 2016 include: toys and plush, apparel, footwear and accessories, nursery goods, books, adult bags and accessories, a household paper range, collectables, social stationery, QSR promotions, confectionery, arts and crafts and more. 

A new Paddington for Baby infant initiative launches this Spring. With a specially created style guide featuring soft colour palettes the Paddington for Baby range will include plush from Rainbow Designs, wooden product from Orange Tree Toys, a buggy book from HarperCollins, infant apparel, an infant travel seat from Totseat and a range of cotton wool and wipes from UP Global. 

A robust publishing program from HarperCollins sees new book formats and special editions launching this year alongside a new audio book, narrated by Hugh Bonneville this Spring. 

The first Paddington movie has introduced our beloved bear to a whole new set of fans around the world and with a second movie in development his future continues to look bright. 

Taking over $263 million at the worldwide box office (excluding Japan where the film only launched in January 2016) the Paddington movie is the highest grossing film by a non-US studio, and Studiocanal's highest grossing movie to date. The film was nominated for three BAFTA awards and won Best Comedy at the 2015 Empire Film Awards. The film was supported by an ATL media campaign which included over 200 separate high profile promotions around the world. The Paddington DVD launched in 2015 and was the number 1 DVD for 2015 in the UK in the official BVA sales charts and sold over 1 million DVDs in just 5 months! It was the fastest selling DVD of the year in the UK.

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