Greenwich Polo Club™
Background
- Founded in 1981 by Peter Brant.
- Home of the world-famous White Birch Polo team.
- In the 2004-2005 polo season, White Birch won all five major polo tournaments played in the United States, located both in Florida and Greenwich.
- Conveniently located 30 miles Northeast of New York City, the Greenwich Polo Club is located in the tranquil, gated community of Conyers Farm, in the affluent backcountry of Greenwich, Connecticut.
What Is Greenwich Polo Club?
- On nine Sunday afternoons in June, August, and September, the Greenwich Polo Club is host to world-class polo, charity benefits, and numerous spectators from Fairfield and Westchester Counties.
- Greenwich Polo is the only high-goal polo club in the Northeast US and hosts the highest standard of polo played in the United States.
- The Greenwich Polo Club was selected to host the USPA Gold Cup, one of the oldest and most prestigious tournaments held in the United States, for 3 consecutive years beginning in 2002.
- Polo’s audience is affluent, educated and fashionable.
- Greenwich Polo attracts distinguished families and celebrity personalities.
Polo Demographics:
- Age: Average: 40 years
- Education: College Degree: 93.5%
- Occupation: Professional/Management: 93.6%
- Household Income: Average: US$174,000
- Market Value of Primary Residence: Average:US$515,000
- Net Worth : Average: US$966,000
- Gender Breakdown: Male 73%, Female 27%
Brand Awareness
- Corporate sponsorship of polo teams and tournaments stands at an estimated $25 million per annum.
- Within a few years the GPC brand has become firmly established in the Japanese and South East Asian markets with a wide range of high quality goods.
Licensing Opportunities
Greenwich Polo Club is an aspirational brand especially suited to: Apparel, Footwear, Bags/luggage and Men’s fashion accessories.
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